The anonymous twitter account Sleeping Giants (@slpng_giants) just announced this morning that they have pushed 3,000 companies to blacklist Breitbart as an advertising client. This is a major milestone for the work that Sleeping Giants has done in the past few months, and is a viable way to destabilize the white supremacist movement's recent resurgence since the election of Donald Trump and the violent white supremacy rally in Charlottesville.
The entity is a crowdsourced account that collects screenshots of ads for companies who have used third-party ad platforms (like Amazon) to fund the far-right outlet.
The site uses a mix of objective journalism and far-right extremism to cloak and dagger a white supremacist agenda. This parallels the current move in white supremacy to make itmore mainstream by avoiding white hood and swastika cliches.
Post-Charlottesville, an article in The Intercept chronicles these camps in the far-right divide which suggests the Sleeping Giants victory may be a major blow to the white supremacist movement in the long-term.
Globally the importance of identifying and defunding white supremacy is heightened as the far-right party in Germany won seats in their parliament for the first time in decades.